Context and Company Summary
Honeywell Refrigerants is a leading global provider of advanced refrigerant solutions, offering innovative and eco-friendly products for various industries, including air conditioning, refrigeration, and automotive applications. With a robust distribution network spanning the Middle East and other international markets, Honeywell aims to deliver efficient and environmentally responsible refrigerants to meet the needs of an ever-evolving industry.
- Establishing direct relationships with technicians as influencers for Honeywell Refrigerants in the Middle East.
- Navigating multiple levels of distribution makes it difficult to obtain accurate sales data and calculate technician incentives.
- Directly engaging with and incentivizing technicians based on their sales and influence on end consumers.
- Personalizing incentive programs for different tiers of technicians, such as Platinum, Gold, and Silver.
- Providing product training, SOP and other assistance to the technicians on Honeywell Products.
O4S partnered with Honeywell Refrigerants to launch a sales-linked incentive program for technicians and agents across the Middle East, including UAE and Saudi Arabia. The Honeywell Genetron App was introduced as a partner incentive and engagement platform. Key features included:
- Technician onboarding and registration through the app.
- Product purchase registration by scanning the Serial Number Dynamic QR code on products.
- Implementation of flexible incentive schemes based on technician tiers.
- Integration with the “Ask Ahmed” chatbot for real-time assistance.
- Access to product SOPs, catalogues, and videos for technician development and learning.
- Zone-wise distributor and authorized reseller information for easy product procurement.
- Innovative incentives, such as credit notes and product catalogue rewards.
- Strengthened Relationships: Direct engagement with technicians as product influencers.
- Accurate Sales Data: Product serialization facilitated precise sales tracking and incentive calculations.
- Personalized Incentives: Tier-based incentive programs for Platinum, Gold, and Silver technicians.
- Improved Knowledge: Access to product resources for technician development and learning.
- Streamlined Procurement: Zone-wise distributor and authorized reseller information within the app.
- Innovative Rewards: Credit notes and product catalogue incentives for enhanced motivation.
- 25% increase in technician engagement with Honeywell Refrigerants products
- 50,000+ technician registrations
- 20,000+ monthly active users
- 95% user approval and satisfaction
- Enhanced brand loyalty and technician influence on end consumers