The Opaque Wall
Why Is It Crucial?
Product serialization is an effective way to track your product until it reaches the end-user. This also allows your customers to simply scan the QR code using any open source and check the authenticity as well as the journey of the product through the supply chain. This increases the trust customers have on the product and the organization.
Additionally, retailer and distributor loyalty programs are an effective method to ensure that all the stakeholders are incentivized to share the data with your organization. With Gynger, O4S’s Trade Promotion Management Platform, you can instantly distribute the rewards using our software. This will result in instant gratification for the retailers, consumers, and distributors thereby increasing the efficiency of the loyalty management program.